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Unusual advertising media have recently been enjoying growing popularity due to their greater effectiveness and functionality compared to traditional promotional methods. One of the most interesting proposals are advertising deckchairs with company logos, which are perfect for many industry events and provide customers with greater comfort while attracting their attention. What makes these types of printed seats so popular among entrepreneurs and what are the benefits of such an investment? Read the article below and learn about their most important advantages!
What is the reason for the growing popularity of deckchairs with company logos?
It is not without reason that printed advertising deckchairs are increasingly used as an unusual form of brand promotion. Their great advantage is the combination of attractive appearance and functionality. By providing customers with a comfortable place to rest, they attract attention more effectively and encourage them to visit the company's stand, for example during trade fairs. For this reason, seats with printing and company logos are ideal for presenting the company's offer or explaining how individual products work.
It is also worth mentioning that a deckchair with a print increases brand recognition and thus trust in the products or services offered. When a potential customer relaxes on an advertising seat for a longer period of time, they have your company's logo within their field of vision. This allows them to remember the company name or contact details more quickly, even when they are not paying attention to them and are only subconsciously glancing at their surroundings.
Why choose printed advertising deckchairs?
Investing in carefully crafted advertising deckchairs with your company logo has many benefits that affect your company's profits. First of all, it helps to spread the image of your brand, making it more and more recognisable. Moreover, it is a one-off expense that will work well at various types of events and even as part of office equipment, for example in the form of a waiting room or relaxation area for customers. It is also worth mentioning that an advertising deckchair with a company logo and a carefully made print is light and easy to transport, as well as easy to assemble.
During which events is it worth using advertising deckchairs with your company logo?
Due to their low weight and functionality, advertising deckchairs are very well suited for various events, such as trade fairs, conferences and other important industry events. It is worth mentioning that this type of printed seating is ideal for both indoor and outdoor use, providing customers with a comfortable place to rest or listen to a presentation or company offer.
What is more, printed advertising seats allow you to sponsor many events or venues, for example by placing them in beach bars, restaurant gardens or at sporting events, where photojournalists are often present. This allows your company logo to reach a diverse audience, which has a very positive effect on the effectiveness of your advertising.
Types of advertising deckchairs – what to consider when choosing?
In order for advertising deckchairs to serve your company for many years and become a cheaper form of promotion than large-format posters or billboards, it is worth paying attention to several important features. When ordering this type of seating, it is good to remember about:
- durability,
- clear printing with the company logo, name or contact details,
- placement of graphics on both sides, so that the advertisement is legible even when someone is sitting on the deckchair,
- easy folding and adjustable backrest, which will improve customer comfort.
Carefully crafted seats with the company logo are an unusual but increasingly popular form of advertising. Thanks to their aesthetic appearance and functionality, they attract the attention of potential customers more often, resulting in higher profits for the company. High-quality advertising models with printing are offered, among others, by the online shop progresdisplays.co.uk, which ensures high-quality materials and efficient order fulfilment.
